Annemieke Visser-Brons Appointed General Manager Commerce

Annemieke Visser-Brons joins Athora Netherlands and is appointed General Manager Commerce per 1 January 2023. Annemieke will be responsible for managing and developing Athora Netherlands’ commercial Pension and Life strategy, including that of the strong Zwitserleven brand.

Jan de Pooter, CEO of Athora Netherlands: “I am extremely pleased that Annemieke is joining my team. Annemieke is a decisive and energetic personality. With her expertise and experience in the pension and life market, she is the ideal person to lead the realisation of our strategic objectives, optimising our services to customers and responding to the opportunities and challenges arising from the new pension agreement. With the aim of an even stronger positioning and sustainable growth of Athora Netherlands and our Zwitserleven brand.”

Annemieke Visser-Brons (1970) comes from NN Group where she was Director of Pensions, responsible for NN’s pension business. She started her career at Aegon Netherlands, where she held various management positions. From 2009 to 2017, Annemieke held various managerial positions at Delta Lloyd, including Director of Delta Lloyd Life Insurance N.V.